Tuesday, February 10, 2009

corporation/ no logo

I think that the movie corporations and no logos made a lot of the same points. The both pointed out that business are not all about the product but more about the brand. Both of them speared to not be very fond of that. However, the movie corporation did try to show the two different sides. It gave to some good points why corporations could be good but most were the negative.

I think that this movie and also the book no logos relates to the word culture. It shows somewhat was our culture has turned into, maybe not all of it but especially the business world and everything involved with it. For example, when they were showing the sweatshops and how we are sending our jobs overseas. These businesses rather make their products there where they don’t have to pay nearly nothing than keeping the jobs here and give our people jobs. It shows how they try to do everything at the cheapest way possible even if it hurting something else. This is defiantly part of the culture in today’s world.

When it comes to the word identity, that’s a big part of corporations. In one way all these businesses have an identity because of their brand. If many of them didn’t have a brand or their advertisement they wouldn’t be around or still running. For example, if you hear a word or saying such as “just do it” for most people you think of Nike. That right there gives them an identity.

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